Visual identity

Color, color, color


The proposal consisted of prioritizing dynamism and a variety of saturated colors, turning the shopping’s identity into a color block aesthetic with elements of the Memphis Group style.

#MissingTOM

Remote work


The focus of this social media rebranding was to reinforce the bond with customers, affected by the temporary closure of the shopping center, through pieces that allowed their participation and valued face-to-face experiences at TOM.